Jungle Green has conducted many annual stakeholder research exercises with various TOCs over the last 14 years. We are also experienced in conducting stakeholder surveys for NHS Trusts, educational establishments, regulators, professional bodies and others. Communications audits with stakeholders and staff are also a speciality.
The main objective of this type of research is to explore how stakeholders feel about the organisation in question. What are their attitudes and opinions. What ideas do they have going forward on how the organisation can develop and improve both business and stakeholder relationships. How do stakeholders compare their experiences of working with the organisation compared to other similar organisations.
A dual approach is typically adopted, using both qualitative and quantitative research. A typical topic guide would included.